Tuesday, September 20, 2016
by Meg Drake


Equestrian Lifestyle Channel Will Be Available To Layer3 TV’s Subscribers

FORT WORTH, TX – September 20, 2016 – Ride Television Network, Inc., (RIDE TV) and Layer3 TV are pleased to announce that they have reached an agreement for Layer3 TV to distribute RIDE TV to their customers.

RIDE TV debuted Fall 2014 to better serve the equestrian lifestyle community. It has joined Layer3 TV’s lineup, as part of The New Cable’sTM Sports and Information Tier.

“We are extremely pleased to have reached this agreement with Layer3 TV. Being able to tell the stories and show the unique lifestyles of real horsemen and horsewomen (to an audience who would not ordinarily see it) has been a life-long goal,” said Craig Morris, President of RIDE TV. “I want to personally thank the leadership at Layer3 TV for recognizing the important role that HORSES have played in shaping the world we live in. There would be no Cowboy if it were not for the horse.”

“Our goal is to provide subscribers with the most robust channel line-up, including the highest quality television programming, that delivers something for everyone,” said Lindsay Gardner, Chief Content Officer of Layer3 TV. “Layer3 TV’s ability to deliver RIDE TV to its most passionate constituents, with best-in-industry picture quality, yields a strong partnership helping us reach our goals.”

“Layer3 TV has developed a new, and innovative service that fits in well with our technology savvy demographic,” said Michael Trujillo, RIDE TV’s Senior Vice President of Global Distribution. “Their team, led by Chief Executive Officer Jeffrey Binder and Chief Content Officer Lindsay Gardner, demonstrates tremendous vision, and we’re excited about our partnership. We’ll be right there with them providing their subscribers with unique programming that embraces the equestrian lifestyle.”

RIDE TV’s highly entertaining original programming includes live events, reality shows, talk shows, documentaries, horse competitions, children’s programming, movies and other relevant equine programming. Notable programs telecast on the network include This Old Horse, a documentary showcasing the most famous horses in history, Rock Star Vets, an entertaining reality show with a famous equine surgeon, Southern Fried Skinnyfied, RIDE TV’s first cooking show and the only one if it’s kind, where Paige Duke transforms hearty meals fit for a cowboy, into healthy delights that are perfect for a jockey, and extensive coverage of Western and English equine competitions. With a broad variety of lifestyle content, RIDE TV appeals to both passionate horse owners and general audiences who love unique, quality entertainment.

About Ride Television Network, Inc.

Ride Television Network, Inc. is a privately held corporation based in Fort Worth, Texas. The company was formed in 2011 for the purpose of launching a 24-hour, high definition, television network. RIDE TV launched on October 1, 2014, in the United States and is now available internationally. The network features high-quality television programming showcasing both English and Western disciplines and lifestyles and includes live events, reality shows, talk shows, children’s programming, documentaries and other great programming. For more information about RIDE TV, please visit www.ridetv.com.

About Layer3 TV, Inc.

Layer3 TV, Inc. is The New Cable™. Layer3 TV offers customers a revolutionary, intuitive interface that seamlessly integrates the best of cable TV, premium channels, streaming online video content, social media and smart home devices. Headquartered in Denver, Colorado, the company is backed by some of the biggest players in entertainment and private equity including Evolution Media Partners (whose shareholders include TPG Growth, Creative Artists Agency and Jeff Skoll/Participant Media) and North Bridge Venture Partners. To learn more follow Layer3 TV on Twitter and Facebook @Layer3TV or visit https://layer3tv.com

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