PBR VELOCITY TOUR FINDS BROADCAST HOME ON RIDE TV
PBR’s fastest growing series comes to television for the first time.
Thursday, November 8th, FORT WORTH, TX and PUEBLO, CO – Ride Television Network, Inc. (RIDE TV) welcomes the Professional Bull Rider’s (PBR) Velocity Tour to RIDE TV in 2019. As PBR’s top expansion tour and fastest-growing series, the PBR Velocity Tour will be broadcast on television for the first time via RIDE TV, a sports and lifestyle television network with an equestrian focus.
“As PBR's media presence continues to grow worldwide, and we expand this very successful four-year-old tour, we are thrilled with this partnership to bring more PBR to more of our fans,” said Sean Gleason, CEO of PBR. “Carrying the Velocity Tour to RIDE TV's passionate viewers creates another opportunity to tell more stories about the incredible cowboy and bovine athletes of the PBR."
PBR will produce these broadcasts in association with RIDE TV. RIDE TV will air 40 (forty) one-hour highlight shows of the PBR Velocity Tour events in prime time on the network each week for both the 2019 and 2020 seasons. This is the largest sports rights deal in RIDE TV history.
“Bringing the [PBR] Velocity Tour to RIDE TV is one of our biggest accomplishments to date,” said Craig Morris, President of RIDE TV. “Our goal in broadcasting the PBR Velocity Tour highlights is to bring our fans destination anchor programming, and there is no one better to partner with than the leaders in professional bull riding – the PBR.”
The partnership will make more announcements regarding rolling out the series to the network’s 60 million homes as the 2019 season approaches, including who we can expect to be hosting the series. To see everywhere that RIDE TV is available, visit www.RIDETV.com/Watch.
About Ride Television Network Inc.
RIDE TV is a privately held corporation based in Fort Worth, Texas. The company was formed in 2011 for the purpose of launching a 24-hour, high definition, television network dedicated to featuring equestrian sports and lifestyle content. RIDE TV launched in October 2014 and is available in the United States, Asia, Latin America and Canada. For more information, visit www.RIDETV.com.
About Professional Bull Riders
The world’s premier bull riding organization began as a dream of 20 bull riders 25 years ago and now operates in five countries. On its elite tour, the organization features the top 35 bull riders in the world and the top bulls in the business. The televised 25th PBR: Unleash The Beast, along with the PBR Real Time Pain Relief Velocity Tour (RVT), the PBR Touring Pro Division (TPD) and the PBR’s international circuits in Australia, Brazil, Canada and Mexico have paid nearly $184 million in earnings to its athletes. Thirty bull riders have earned more than $1 million, including two-time PBR World Champion J.B. Mauney who is the top-earning athlete in Western sports history with more than $7.2 million in career earnings. PBR is part of the Endeavor (formerly WME | IMG) network. For more information on the PBR, go to PBR.com, or follow on Facebook at Facebook.com/PBR, Instagram at Instagram.com/PBR, and YouTube at YouTube.com/PBR.
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